Email is Alive

I’m a PC and my commercials are terrible.

Is anyone else getting tired of the Microsoft commercials airing lately?

Apple has been giving Microsoft a swift pounding for quite some time now regarding television advertising. The long awaited rebuttle from Microsoft has been anything but good. I've seen some of the current, "I'm a PC" commercials and I can't do anything except cringe.  The idea that sub par webcam quality video snippets from PC users with terrible fashion taste spewing random lines of nothing will produce a homerun comeback for the much embarrassed computer giant does nothing but make the company look that much worse. It just gleams of I'm a dork and my commercials are dorky too. As my mother-in-law would say..."Diva No!"

The interesting perspective on this Mac/PC battle for the user is that the Apple ads portray PC in a more lovable role. I spoke with some of my peers and they love the PC character in the Apple ads. They can't remember a line from the PC ads, but they can turn around and quote an entire Apple commercial....and they're PC users!

Message to Microsoft: Hire the same marketing agency that works for Apple...your stuff sucks.

About Rory Carlyle

Rory Carlyle is an Email-Geek, frequent twitter hound, web-analytics nut and an all around dweeb. With experience in consulting, agency work and as an Email Marketing Manager; Rory has seen issues regarding email from many perspectives. Continuing on a 6+ year march through all things interactive marketing with a strong affinity for email, Rory hopes to make the web a better place one inbox at a time. Outside of his email passion he fills his time with beer/food/books and the occasional flight to somewhere random. Twitter: @rorycarlyle