Search Engine Optimization
Dissecting Google Analytics for Better Reporting
Here’s a video that simply describes the different ways to dissect Google Analytics for better visibility within a… »
Why you should use Google Analytics
There are tons of analytics solutions available for marketers and website owners to use, we realize that. However, we’ve used Google Analytics more often than not. There are skeptics out there that will always tell you, “You get what you pay for!”, but that doesn’t always apply.
Google has done a wonderful job of providing… »
The Benefits of In-House SEO?
After a few weeks of talking to clients and finding out their needs we’ve come across an interesting perception in the market.
Larger companies prefer to keep seo efforts in house.
I asked, why?
They said…
Security – In-house efforts keep passwords, files, strategy, keywords all private.
Accessibility – Seo vendors need access to change pages, text, information, etc. This… »
SEO Best Practices
I ran across this SEO chart regarding keyword inclusion into various types of properties in a website and how they score regarding pagerank. This is useful information for refreshing your brain, or if you’re a novice to SEO this will be of great value to you.
Thanks for the chart, Slashdot!
Keywords
1
Keywords in <title> tag
This is one… »
Using CSS to Build and Manage Websites
Understanding how CSS can revolutionize website development is key to maintaining large websites as well as structuring smaller websites to grow with minor pains. The benefits to CSS compared to standard HTML development is beyond comparison. I’ll give a few reasons in this post on how I’ve become a believer in CSS structured websites, and… »
Five Great Tips for Optimizing Your Websites CSS
These are some great tips to getting your CSS stylesheet for your website properly developed and structured.
DON’T USE INLINE STYLES in your HTML/XHTML ever. This is the number one priority. Replace the inline styling with type selectors so that you can target multiple instances of identical elements without having to create that styling over and… »
Don’t Give away your Link Juice!
Have you ever heard someone talk about link juice and you thought to yourself, “What’s wrong with that guy?…Link Juice?”
If you have then this is for you.
What that person was talking about is link dilution, let me explain.
When you build/update/post to your website you typically add links into the content and articles that you post…. »
Here’s a site for Search Engine Optimization
I believe in education. Who better to educate you but your peers.
Check this site out for Search Engine Optimization.
Blogged with the Flock Browser
Tags: SearchEngine Optimization, SEO, Web… »
Search Engine Optimization – Are there really so many secrets?
Are there really so many “Secret Sauces” for Search Engine Optimization?
I mean really, if you think about a search engine and how it indexes content. Won’t you come to the conclusion that relevant content for the keywords you optimize for is the best way to get traffic?
Don’t get me wrong here, there are ton’s… »
Social Media – The wave of the future.
In case you haven’t already caught on to the craze…Social Media Marketing is the coolest thing since sliced bread. YouTube, Myspace, Facebook, Digg, LinkedIn and all of those social media platforms are blazing the way into 2008.
If your in Interactive Marketing you should reevaluate your strategies if your lacking social media. The amount… »
