email marketing
Rising Stars in the Email Marketing Community
Just a few days ago I was honored to be listed in John Caldwell’s list of ‘Rising Stars’ in the email marketing community. I have to say, coming from such a knowledgeable and seasoned veteran in the industry – it means a lot. I’ve worked hard to understand the value of email within the marketing… »
An Interview with Scott Cohen – Email Snob
I was privileged to speak with Scott Cohen, fellow Email Snob for a brief interview about my getting started in the email industry and my thoughts on the future of email marketing. Check it… »
Book Review: Sign Me Up!
For my first email marketing book review I chose Sign Me Up! A Marketer’s Guide to Email Newsletters That Build Relationships and Boost Sales by Matt Blumberg, Tami Monahan Forman and Stephanie A. Miller. I was advised by the kind person who gave it to me that it was more for covering the basics of… »
Much Thanks to the Email Community
After years of working in internet marketing this past year has been amazing for me. I have to say I’ve been thoroughly impressed with how the email marketing community has embraced me and allowed me to participate within the industry. I’ve found my passion and skill set to meld well with email and have consistently… »
Email Isn’t Dead – It just isn’t responding to you.
After listening to the barrage of tweets and articles “echoing” through cyberspace regarding the “Death of Email” — I have to call Bull$#!^. No offense to Jessica Vascellaro, I like the Wall Street Journal, but stating that “Email has had a good run as king of communications. But its reign is over” is more than… »
Thank You – Rand Fishkin.
With so many internet marketing vehicles around these days it’s great to see an industry respected SEO give validation to a proven internet marketing technique like; Email Marketing. Cheers Rand! So many SEO’s and internet marketers in this day and age are still pumping the under matured ‘Social Media’, while email is still a valuable… »
HTML Email Best Practices and Standards
This article was originally published by SitePoint.com
I wrote a quick article updating the status of the article and listed the original article below to share the wealth. Happy reading!
Understanding the in’s-and-out’s of email marketing is a daunting challenge; different email clients, different messaging tactics, different email vendors and solutions, different types of tracking, etc. Wrapping… »
